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Present your company!
An advertising video is a type of film that mainly pursues an advertising purpose.
Whether it is to increase the sales or build trust in your brand, advertising films include videos related to products or services (Product Videos, Event Videos) as well as company specific videos (Corporate Videos, Recruitment Videos).
The boundaries between the different types of films are flexible.
Similar to other types of videos, we want to first clarify your objectives. What are the expected results of the video and how can we measure them? For example, is it a specific number of views, likes, shares? This planning step is crucial to creating an effective video.
Now that the video is in our heads, it’s time to turn it all into images.
From filming to post-production, which includes editing, adjustment and animation, we know that each step is important in the creation of this video. Similarly, video is an expression of your brand – so I work carefully to reflect and convey your values and identity on screen.
Alone or with collaborators, we can also help you get your promotional film off the ground and into your target audience. From simple tips and techniques to optimize your video for launch to a complete strategic activation plan with defined KPIs and detailed measurements.
Advertising Video – Lotao
A 30 seconds Ad filmed in a kitchen showroom in Berlin. The Lotao team, Friends & Family cooked new, delicious dishes from the Lotao products.
Social Media Video – the little things
A video for the little things’ social networks, giving an overview of the Baby Bonding Store.
YouTube Advertising Video – Advisable
A YouTube promotional video for Advisable based on the testimonial of Roberto Bertinetti, a freelance marketer.
Most frequent questions and answers
Real numbers to prove it?
- Reseaches show that 68% of the interviewed persons prefer to learn more about a company, product or service by watching a video, rather than reading text.
- According to a recent study (2019), 64% of B2B Marketers have increased their use of audiovisual content compared to one year ago.
- 88% of video marketers are satisfied with the ROI of their video marketing efforts on social media.
- Google and other search engines rank higher websites with video content.
How much does an advertising video cost?
The price of your advertising video is calculated according to the extent of the production steps and the number of options.
It is in this way based on these three elements:
– Conceptual and human effort (days of pre-production, production, post-production)
– The duration of the video
– The different extras (subtitles, adding animations, second cameraman…)
How do we prepare for it?
Before starting the production of your advertising video, it is important to be clear on these different points:
Who are you / who forms the company?
What makes your company different?
Why are you doing this? (values and vision of your company)
What are the steps?
Together, we discover who you are, your strengths and how to communicate it effectively with the outside world. We develop the concept of your advertising video. Whether you already have an idea in mind or are still at the very beginning, I help you to articulate it in images.
It’s all about pressing “REC”. With professional equipment and the attention to detail, I start producing your video.
The work here is done on a computer. I edit, organize, retouch captured images or add animations, special effects.
Your video is then almost finished, ready for a first viewing.
My clients say
Drop me a line and let’s create your advertising video in/from Berlin
Your Advertising Video in Berlin, with Joffrey Umbdenstock
I make videos! I create video content for your internet presence and my goal is to tell YOUR STORY in the best, most interesting way.
More about me