ABOUT THE PROJECT
With old videos on their channels, we wanted to developp a new fresh Video Ad to promote the brand. We aimed for a dynamic 30 seconds Ad showcasing the diversity and traditions in the Lotao products. We then found a kitchen showroom and improvised actors for a half a day of shoot.
After setting up a concrete Storyboard of different cooking teams, we needed to carefully plan the shooting, to respect the corona restrictions. As such, I filmed during half a day, with one camera. Then came the post-production which runned smoothly, thanks to the preparation beforehand.
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