Many internet users still remain reluctant to buy on the internet. Thus many e-merchants choose including videos to present their products and not just a simple photo.
People are also more likely to retain information received through video because the information is presented through audio and visual channels. That’s why when companies need to express something about a product quickly and memorably, a video is the best way to do it.
A good product video truly engages users and helps them understand why they need a product.
It presents and explains the benefits of the solution you bring. Through this dynamic communication, appreciated by Net surfers, you improve your customer relationship and their trust.
You also differenciate yourself from your competitors and improve your SEO on search engines.